Use Yelp to Improve Your Business

With just a click of the mouse (or a tap on the iPhone), people can scavenge a list of local businesses on their hunt to eat or shop and poof – just like that – their decision is made based on Yelp reviews and ratings. Although Yelp isn’t a social media platform for every business, […]

3 Ways Pinterest Can Help Your Brand

Pinterest is known for being a social media outlet that is fun to use on a personal level. But have you ever considered using Pinterest for business? Here are three ways Pinterest can help your brand: 1. Drive Traffic To Your Website Does your website have products that are for sale? Blog posts that need […]

Advertisers Look to Twitter's Diverse User Base

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Using Instagram to Grow Your Business

Instagram has grown into one of the top social media channels to use. It is a great way for you to tell the story of your business through a series of amazing photos! Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: […]

How To Take Better Pictures With Your Smartphone

Posting pictures on your social media channels is a great way to connect with your followers, and give them a visual view into your business, brand, and story. After all, a picture is worth a thousand words! Nowadays, using your trusty Smartphone is a great and convenient way to take quality, creative shots of the […]

Why Images are Important on Social Media

We all know the saying: a photo is worth a thousand words. And in the world of social media, that saying could not be more correct. Images on social media channels are a vital component to connecting with your audience. According to Digital Insights, 350 million photos are uploaded every day on Facebook alone. Imagine how many […]

How to Look Great on Video

The average person watches 106 videos a month. That’s right, about 3 per day. Video is the fastest way to get noticed on the web or social media, and if you’re a business owner, it’s an important tool to connect with your target audience. Not only can you use video to explain or showcase your […]

LinkedIn Unveils Volunteer Marketplace

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Scheduling Posts on Facebook

Clicking the clock symbol on the bottom of your Facebook post will allow you to choose the time and date you want it to go out. Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @ruairimccallan

Top 3 Mistakes Businesses Make on Social Media and How to Avoid Them

Social media is a powerful marketing tool. However, used the wrong way, it can cost you potential business. Here are some common mistakes businesses make on social media and how to avoid them:  Not Making the Most of Your Bio Your bio is an essential part of your social media presence. It is often the […]

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