Updates to LinkedIn Company Pages
Company pages on LinkedIn allow businesses to brand themselves in a social networking environment that is both practical and professional. Useful information can be easily gleaned from company pages, especially by clicking the ‘Products and Services’ tab for more information. Under this page, a business can list the products and/or services they offer in more […]
Using Photos With Faces on Instagram to Increase Engagement
We all know about the popularity of the “selfie.” The Oxford Dictionary has even added the word with the meaning: “A photograph that one has taken of oneself, typically one taken with a smartphone or webcam and uploaded to a social media website.” And now, a recent study reported by Mashable states that Instagram photos with […]
Twitter Turns 8
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
Growing Your Business With Pinterest
Even if your company doesn’t sell a visual product, Pinterest is still a great way to grow your business by pinning blog posts and videos! Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: @trestintasbcn
The New Facebook Newsfeed Design
You may recall the last Facebook newsfeed change, which gave users the option to opt out of viewing posts from company pages by selecting the ‘all friends’ sorting choice that was available. This time around, the sorting choices of ‘all friends,’ and ‘following,’ are no longer available. This means the newsfeed’s content will be dictated by […]
What is a Twitter Chat?
Social media is a great tool to start a conversation with your potential customers. In fact, Twitter allows you to do just that in an instant 140 characters or less with an event called a Twitter chat. A Twitter chat is a scheduled, real-time conversation on Twitter with a group of people. You choose a topic, […]
Pinterest Rolls Out a Gifts Feed
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
The Number One Reason People 'Like' a Facebook Fan Page
The number one reason people ‘Like’ a Facebook fan page isn’t the best long-term strategy for you and your company. Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: @lisamgerken
The Importance of Marketing
A marketing strategy, when executed well, will help you build relationships with your prospects, and help to nurture relationships with your current clients. The words marketing and advertising tend to be confusing when they are lumped into the same category, but there is a notable difference. Marketing is your overall strategy to attract prospects and […]
Social Media For Law Firms
In today’s vast array of social media platforms, it can be challenging to know where to begin when building your online presence. When it comes to law firms, it is imperative to take control of your reputation on these channels. The percentage of law firms using social media is growing – slowly but surely. According […]
