LinkedIn is getting a refresh! The professional networking platform recently announced it would be making changes to Endorsements, a feature that lets your connections give their stamp of approval to your skills and qualifications. Unlike other social networks that are … Read More
With the ever-changing landscape of social media, it can be hard to keep up. The popularity of particular channels, as well as the way businesses utilize these channels to market their company, is constantly shifting as social media changes over … Read More
If you own a business, having a social media presence is a must. But there’s a big difference being online and running social media properly. Many businesses will start up pages on multiple platforms and then put all of their … Read More
Last Friday, we had our sweetest team outing ever. The KWSM Team spent a couple of hours at the ChocXO chocolate factory in Irvine, California to celebrate Nick and Natalie’s KWSM workiversaries! At KWSM, it’s tradition to celebrate our coworkers’ … Read More
At first glance, Pinterest might look to be nothing more than a visually appealing collection of mouth-watering food, DIY décor ideas, and destination weddings galore. But don’t let that fool you! Behind all those pretty pictures is a network of … Read More
Over the years, social media has developed from platforms where people communicated solely with family and friends, to robust platforms where people reach out beyond their closest circles to make new friends, and connect with businesses. What once was added … Read More
Pinterest is about as visual a social media platform as there can be. Pinners head there to find inspiration, shop around, and to see what is trending. It is important for businesses to have pins that will stand out from … Read More
Marketing a business online can be tough, which is why it’s totally okay to not know all the answers. If you’re trying to pull yourself up by the bootstraps, but still struggling with your understanding of social media, try investing … Read More
Facebook is continuing its quest for video based dominance with its latest Messenger update. Meanwhile, LinkedIn is getting technical with new conversion tracking abilities, and things are getting drafty at the Instagram headquarters. These are your trending social media stories … Read More
Since its release, Facebook Live has become a well-used tool for businesses – and with good reason! The social network’s live-streaming capability makes it possible for businesses to reach audiences easily, spontaneously, and in a truly authentic way. It allows … Read More