LinkedIn Offers a Look at Fighting Fake Accounts and Content
LinkedIn becomes more transparent and takes on spammers and trolls, Facebook is zeroing in on your BFFs, and Twitter puts a temporary pause on a big purge. These are some of the trending stories in social media this week. LinkedIn Issues Biannual Report It’s no secret that the public is looking for more transparency […]
Rise to the Top with SEO
It’s not only about social media over here at KWSM. We offer important digital marketing services that many businesses don’t completely understand and, as a result, often fail to use effectively. One of the services that can cause a lot of confusion is search engine optimization (SEO). Search engine optimization is the process of […]
Spoiler Alert! Everyone Can Write
I know this seems like a bold thing to state, but it’s true! We’re not saying that everyone has a natural-born talent for great storytelling and grammar. Creating engaging content, whether blogging or on social media channels, takes a ton of practice. However, if you want to improve your writing, there are steps you can […]
Twitter and Facebook are Letting Users Call the Shots While YouTube Decides it’s Time for Change
‘Tis the season for change, as social media platforms are tweaking things leading up to the holidays. Facebook gives more control to ad creators, YouTube goes for a refreshed look, and Twitter is covering up some of the channel’s conversations. These are just some of the social media trends in the news this week. Twitter […]
How Sharing a Facebook Event Can Help Your Business
There are many ways that you can utilize Facebook to help grow your business. One tool that can help you reach a larger audience is a Facebook Event. On a monthly average, about 700 million people create and share events on Facebook. From the consumer side, 35 million Facebook users view these shared events daily. […]
Instagram Hides the Likes and Facebook Ditches Billions of Bogus Accounts
After months of speculation, Instagram finally hid like counts off of posts, Facebook has erased billions of fake accounts, and Twitter turns to Topics. These are some of the trending stories making news in social media this week. Fake Facebook Accounts This year, Facebook has been cracking down on removing fake accounts on its […]
More than Just a Video | Social Media Help Desk Episode 82
Does your website utilize the power of video? It’s more than just a design preference; it can be the difference between a web page that converts, and one that doesn’t. This week on the Social Media Help Desk, our guest host Stephen Wagner is leading the conversation with panelists Content Editor Ivana Hermida and Junior […]
Facebook Cracking Down on Fake Likes!
Rejoice! As part of an initiative to improve its “site integrity systems”, Facebook has officially started a mass purging of fake accounts and “likes” on its platform. Why are we celebrating? For years, scammers have taken advantage of “likes” by commodifying the metric and selling fake accounts and fans. But this wasn’t just the scammers’ […]
