Growing Your LinkedIn Company Page
LinkedIn is an incredible networking tool for businesses. With a community of professionals at your fingertips, LinkedIn Company Pages provide the opportunity to target the right people to build a community of brand advocates and ultimately grow your business. And the more people who know about your brand, the more business you can drive. So […]
What You Should Know About Creating a Facebook Ad
If you’re thinking about advertising on Facebook for your business, there are certain things you should know first. There is a more to a Facebook Ad than meets the eye. Every ad has four crucial elements that make it complete. Coordinate every element of the Facebook Ad to fit together so your campaign will […]
The Holiday Wish List You Need To See Social Media Success In 2017
The holiday season is here! Have you made your social media wish list yet? As the year winds down, it’s great to reflect on the efforts you’ve made on your social channels and plan ahead for future success. Determine the next steps for your social media strategy by compiling a wish list for things you […]
Emoji Search, Facebook Frames, Snapchat Original Programming | Social Media Trends
Lookout Netflix, Snapchat is gearing up for the debut of its original content after an expanded deal with Turner Broadcasting. Meanwhile, Google is taking Emojis to a whole new level with local searching directly from within Twitter, and Facebook is taking after Snapchat once more with its latest geotagging photo feature, “Frames.” These are the […]
The Rise of the Social Media Influencer
Forget TV commercials and magazine ads; the newest trend in modern advertising is influencer marketing, and it packs a serious punch. As social media continues to rise in popularity, consumers are looking less to traditional forms of advertisement and more and more to fellow consumers to inform their purchasing decisions. People pack their social […]
How to Grow Your Audience By Live Tweeting Events
What sets Twitter apart from other social media platforms is how it values “real time” news and commentary. Sure, Facebook and Instagram live, are the Johnny-come-latelys to the social broadcasting party. But Twitter is the OG of real-time discussions and confessions. But this doesn’t have to be lost on breakups, reactions to reality TV, or […]
Why Dwayne Johnson Rocks On Instagram
Dwayne “The Rock” Johnson is a heavy lifter in real life and on Instagram. Give him a follow, @therock, and you’ll see what we mean. As a verified Instagram user with close to 80 million followers, The Rock is someone to take note of when looking at successful Instagram profiles. Solid as a Rock […]
Snapchat 3D Filters, Facebook Instant Games, Twitter Moments | Social Media Trends
After capitalizing on the popular Moments feature on desktop last month, Twitter is now allowing users to create their own Moments slideshow feed directly from their mobile device! Meanwhile, Snapchat is proving its vertical video formatted ads and new 3D interactive filters are not a force to be reckoned with when it comes to its […]
Blog Post Guidelines to Beat the Writer's Block
Struggling with writer’s block? It happens to the best of us. If you’re maintaining a weekly blog for your company, chances are you may find yourself struggling to come up with creative ideas somewhere down the road. You can be utilizing your blog posts to further show off your company’s assets outside of your traditional […]
What 2016 Taught Us About Social Media Marketing
Social media is constantly changing and evolving. Old trends fade out while new ones rise to popularity, forcing brands to either adapt their social media strategies accordingly or risk losing relevancy in the online community. While the constant changes can be exhausting to keep up with, they come as a direct response to users’ desires […]
