digital marketing agency

Videos are becoming increasingly popular on social media, especially on mobile. Over the past year, the time people spent watching videos online has increased by 80 percent. By 2019, internet video traffic will account for 80 percent of ALL consumer … Read More

We all know the importance of having a social media presence. As a business, social media can provide an opportunity to showcase your products and offer an authentic look inside your company. Social media is not as intuitive for service-based … Read More

When it comes to social media and digital marketing, you always have to stay ahead. As we enter the last weeks of 2018, it’s time to start looking ahead to 2019. To look forward, you have to begin with what … Read More

UTM stands for “Urchin Tracking Module.” It is a code that you place at the END of your URL. The purpose of the UTM is to track the source from where people clicked on your URL. If you use it … Read More

As part of our culture at KWSM: a digital marketing agency, celebrating our team members is just as important as celebrating our clients, and our work. The best way to honor our team is to have monthly celebrations for birthdays … Read More

Facebook is turning things up to 11 for both its Stories and Newsfeed by adding music.   Meanwhile, Twitter wants to take conversations even more real-time with the introduction of icebreakers.   And Snapchat continues to feel the pressure from other platforms, … Read More

When sharing your blog online, the image you choose makes a big difference in the performance of that blog. In general, adding an image to your blog post can help generate 2.3x more social engagement than your usual plain-text updates. … Read More

Video viewing on social platforms has grown over 80% year over year.  Facebook, Instagram, and YouTube are vying for all those eyeballs. Each platform is elevating its video and live-streaming game in order to woo you. Here are some social … Read More