It’s no secret that adding video to your marketing efforts can make a big impact. YouTube reaches more 18- to 49-year olds in an average week than all cable TV networks combined and according to statistics from Wyzowl, 66% of … Read More
Your marketing strategy may start with social media, but if you don’t have a strong landing page capturing traffic on your website, you’re likely missing out on valuable conversions. To ensure that you’re setting your social media marketing up for … Read More
Strong search rankings are fundamental for business-to-business (B2B) companies looking to succeed with their digital marketing strategies. Content marketing strategies like blogging can be used for B2B companies to improve search rankings and increase organic traffic to their website. Whether … Read More
The average consumer sees about 5,000 ads per day, making it easy for them to feel uncomfortable or overwhelmed. Your law firm can stand out from the noise of paid advertising by growing your audience organically through content marketing. However, … Read More
With so many major social media platforms out there, Pinterest may not be at the top of your list when it comes to focusing your marketing energy. But for many brands (both products and services), Pinterest can be a gold … Read More
Email marketing is a great way to reach your customers and keep them interested in your business. Thousands of emails are sent out each day, but it’s not guaranteed that the people on your list will open every email. With … Read More
On this day of thanksgiving, we often reflect on the elements of our lives that we are grateful for and the ways that we’ve learned and grown in the last year. While it is essential to look at these areas … Read More
You’ve spent lots of time and effort crafting the perfect email campaigns. You designed them well, wrote compelling copy, and placed buttons in all the right places. Now, why aren’t people opening your email? Low open rates on email can … Read More
Telling your customers how great your beauty brand’s products are only goes so far. Having a trusted source demonstrate them can be more effective. If you’ve thought about influencer marketing for your business, then you may know that this marketing … Read More
Following a year of significant unforeseen challenges, many small businesses are finding themselves unprepared for the new year and its upcoming marketing campaigns. With digital marketing becoming more important than ever, video is on many business owner’s minds as they … Read More