Pinterest Pulls Ideas From Facebook
Instagram continues to update its platform to make a more comfortable place for everyone, Twitter gives advice for holiday trends, and Pinterest picks up one of Facebook’s useful features. Instagram Restricts Weight Loss Advertisements It is no secret that social media can be a scary place for younger generations, but it doesn’t have to […]
What Social Media Platforms Should Your Business Be On?
When it comes to representing your brand, you need to ask yourself at least these two questions: What is your business, and how do you want to represent it on social media. KWSM strives to help our clients brand themselves in the best way possible through digital marketing. How do you select the right platforms […]
Hacking the Hackers | Social Media Help Desk Episode 75
A change is going to come – how will it affect the way you use these social media tools? This week on the Social Media Help Desk, host Alexandra Hall, and guests Layla Lameijer and Kayson Martin, are discussing some of the notable changes to Pinterest, LinkedIn, and Instagram! They’re then jumping into this week’s […]
How Do I Gain Followers on Social Media?
You may not be hooked yet, but if you look around, do you notice how digital-savvy our world has become? Some feel that their social status is tied to how big their social media network is. For businesses, growing your following on social channels is important for a variety of reasons. Some go about it […]
Seeing Double? | Social Media Help Desk Episode 74
You’re not seeing double; you’re just seeing duplicate content. This week, I’m joining the Social Media Help Desk alongside host Director of Operations Stephen Wagner and Content Editor Ivana Hermida. We are discussing the week’s industry news, managing your online reputation, and the right way to repurpose content as a part of your digital strategy. […]
How Do I Create Different Landing Pages for Different Ad Campaigns?
Ads are a great way to generate interest in your product or service, but creating an ad campaign is only half the battle. The other half is the landing page where your potential customers go after they interact with your ad. If you are targeting people who frequent your website, you may want to consider […]
How Passion Plays a Role at KWSM
Passion is an intense desire that can help you break through barriers to accomplish amazing things. When you think of passion, you may think of your favorite sports teams or hobbies, but our team members at KWSM think of our careers and clients. Passion is an emotion to be acted upon, and without action, passion […]
Why Your Brand’s Online Reputation Matters
Before the days of scrolling through Google, Facebook, and Yelp reviews, and the numerous Instagram comments, businesses relied on word-of-mouth and surveys to understand customer satisfaction. In our current digital world, companies are exposed to a variety of ways they can receive feedback. With or without the internet, there’s one element of business that […]
How to be Authentic and Transparent on Instagram
We know it seems a little odd to be talking about authenticity on your Instagram channel. It’s your page. It can’t be any more authentic than that, right? Well, you’d be surprised how hard it is to maintain an authentic feel and voice on your page. So many users are caught up in getting the […]
Twitter Tweaks the Way We Tweet
Wondering what new improvements are being made on social media this week? Facebook is getting real with users, Instagram is testing a new feature that looks similar to another app, and Twitter is now even more convenient to use. Facebook Highlights Self-Care September September 10th was World Suicide Prevention Day, so Facebook shared updates on […]
