Facebook Goes All In on AI for e-commerce

Snapchat uses a VR feature to celebrate Black History Month, Facebook acquires a new shopping software, and YouTube is changing its algorithm to help you out. These are some of the trending stories in social media this week.   Take a Vacation – YouTube’s Got You Covered   YouTube has long been known for advocating […]

Breaking Your Social Media Bad Habits

Everyone has a bad habit or two, and you are likely aware of what yours are. While setting out to stop biting your nails or eating cookies before bed is worthwhile, are you paying as much attention to your social media bad habits? Those bad habits are much harder to recognize, but are absolutely making […]

Wild About Web | Social Media Help Desk Episode 46

This week on the Social Media Help Desk, we’re sharpening our design eye with this week’s panel guests, web designers Daniel Thaete and Billy Bates. Your website is the hub for all of your digital marketing efforts and is often your customer’s first impression of your business. Alexandra Hall is hosting the discussion on the […]

Introducing the Pinterest Carousel Ad

pinterest carousel ads, pinterest, social media ads

Pinterest is a visual pinboard that showcases a lot of things from products to inspirational posts!  It is popular with fashionistas, workout buffs, people who love food, and of course, those looking for a little positivity in their lives.   And with more than 250 million monthly users, it’s safe to say a lot of […]

Social Media Bootcamp: The Missing Link To Your Digital Marketing

This Friday at KWSM: a digital marketing agency, we will be hosting our third Bootcamp of the month-long series talking all about what could be the missing link in your social media strategy. In its simplest form, LinkedIn is a business and employment-oriented social platform. It is mainly used for professional networking, including employers posting […]

KWSM’s 4th Annual Souper Bowl

At KWSM, company culture is an important aspect of performing our best as an agency. While we keep ourselves busy with executing our clients’ marketing initiatives, we also like to create opportunities to bond as a team. One of our favorite ways to do this is with our annual soup contest that coincides with the […]

Which Social Media Platforms are IN Right Now?

Facebook celebrates its 15th birthday and braces for its biggest challenges, Twitter releases never before seen information to the public, and Instagram and Netflix are teaming up to create a new user experience. These are some of the trending stories in social media this week.   Netflix and chill? How about Netflix and Share. There […]

Why Do Social Media Users Follow Brands?

Why Do Social Media Users Follow Brands on facebook, twitter, and instagram

Business owners, social media managers, and marketers of all stripes spend an abundant amount of time trying to figure out why exactly people follow them. It would feel great if it were because they loved the content you were putting out. Perhaps they wanted to make sure all of their friends saw that they’re a […]

You’re Invited! | Social Media Help Desk Episode 45

This week on the Social Media Help Desk, we’re talking connections! From Facebook event invitations to a thoughtful contact form at the event of your site, you’re always looking to make a connection with your audience through digital marketing. Our panel host, Operations Manager, Stephen Wagner, is sitting down with Project Manager, Alexandra Hall, and […]

Facebook Is Merging Messenger, Instagram, and WhatsApp

As Facebook has taken over two other major apps (Instagram and Whatsapp), it’s efforts in more cross-communication are beginning to come into place.   Facebook has a plan to merge the three messaging apps within Messenger, Instagram, and WhatsApp. This means that users from any of these three apps will be allowed to message each […]

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