How to Stay Ahead of Your Social Media Game in 2019
An annual social media report shows some exciting trends for 2019, Facebook is making it easier to message your friends across any of their apps, and Instagram is FINALLY releasing some new ways to link stories, making them much more impactful. Instagram’s Newest Features Will Make Stories Your BFF If you’ve been hesitant […]
The “Shh”per Bowl | Social Media Help Desk Episode 44
The “big game” is right around the corner – are you utilizing the biggest sports event of the year to promote your business? Today on the Social Media Help Desk, I’m sitting down with our host Stephen Wagner and Junior Content Editor Ivana Hermida to discuss the legal issues with saying Super Bowl in your […]
Social Media Bootcamp: The Ins And Outs of Instagram
The second week of KWSM’s Social Media Bootcamp will be on February 8, and we will be covering two platforms that center on the perfect aesthetic: Pinterest and Instagram. During this session, bootcampers will learn how to create content, gain followers, use hashtags, explore analytics, and learn our best practices when it comes to an […]
Social Media Bootcamp: How To Successfully Manage A Facebook Business Account
We are just a couple weeks away from the first Social Media Bootcamp class of the month-long series, and we’re starting with Facebook. After all, it’s one of the most used social media channels across the board for businesses and professionals. During this Bootcamp you will learn how to create a business page, what content […]
How Often Should Your Business Post On Social Media?
Creating a connection with your audience is important, but how often is too often? There is a fine line between being active on social media and being bothersome to your audience. Depending on the social media channels you are using, you are going to want to create a strategy based on the number of […]
New But Not Always Improved | Social Media Help Desk Episode 42
Everyone is always looking for the next best thing. In the social media world, something new doesn’t necessarily mean it’s been improved! This week on the Social Media Help Desk, KWSM President Katie Wagner is sitting down with Content Editor Layla Lameijer and Web Designer/Developer Angie Smith to discuss the newest changes coming to your […]
Social Media Bootcamp: Learn How To Use The Top Five Social Media Channels
Are you ready to get your business in it’s best social shape for 2019? KWSM Social Media Bootcamp is back and ready to help your business achieve all of its resolutions. During the month of February, there will be a social media Bootcamp every Friday covering the five main social channels your business should be […]
Should You Retweet or Quote Retweet on Twitter?
Twitter is an amazingly fun channel, but it can also be a frustrating one as well. But it is also one of the strongest channels in terms of networking and creating your brand’s voice. Often, brands will simply automate tweets and then ignore the channel. While keeping a steady stream of content is vital, it […]
What Is All The Noise About Podcasts?
You don’t have to work in digital marketing to know about podcasts. In it’s simplest form, a podcast is an episodic series of digital audio files which a user can download and listen. With platforms like Apple, Google Play, and Spotify, podcasts have made their way into many of our daily lives. We can stream […]
Best Practices For Your Facebook “About” Description
While there are plenty of social media platforms out there for businesses to utilize and connect with their audience, there is nothing quite like Facebook. With billions of active users every single day, having a Facebook page is crucial to expanding your business. If you want to bolster its value, there’s one section we recommend […]
