Adding Items to Your Facebook Store, Is it Worth it?

Facebook Store

When Facebook created the Facebook Store, many e-commerce businesses were excited for the opportunity to leverage Facebook’s popularity to reach more consumers and sell more products.  Now that this feature has been available for an extended amount of time, is it really worth it? Are Facebook users really using it to purchase products? What is […]

Calling All Angels: KWSM OC’s Summer Outing

Baseball is synonymous with summer.  We often enjoy our summer team outing on the boat, but this year it was all about balls and strikes.   Most of our days here in Orange County are sunny and 75 degrees, and nothing screams summer like a good old fashioned baseball game. In case you didn’t know KWSM […]

How to Disconnect in a Connected World

We are always on and always connected. Whether it’s at work responding to hundreds of emails or streaming our latest binge-worthy show, we are constantly connected. The internet has become one of the essentials of surviving in the world today. It’s almost as important as the air we breathe and the water we drink. So, […]

Facebook and LinkedIn Make Marketing and Managing Accounts Easier

Just when you thought social media couldn’t get any better, it does! Facebook and LinkedIn made important changes this week that streamline both platforms. YouTube is utilizing live streaming to reach a much bigger audience. Having Trouble Managing Multiple Accounts at Once? Facebook has an Update for That!  Facebook wants to make life easy. With […]

What Does the Social Media Landscape Look Like in 2019?

Social media networking platforms are always in flux. Updates seem to occur daily, and every few years, a new player emerges on the market and disrupts the existing social media landscape. But why should this matter to you, a business owner? As the primary decision-maker of your organization, having an understanding of the current social […]

KWSM Atlanta Takes a field trip to Lake Burton!

KWSM Atlanta

KWSM Atlanta knows how to work hard–and play even harder. The Atlanta team took a well-deserved trip to Lake Burton, a beautiful man-made lake an hour north of metro Atlanta.    When the team arrived we were met by Stephen who was grilling hotdogs (both vegan and non-vegan) with his HR hat on, and Katie […]

A Day in the Life of a Content Editor at KWSM

Each month, we want to show you what a day in the life of a Content Editor (internally referred to as a CE) looks like at KWSM: a digital marketing agency. First up is yours truly – Taylor Glaze. Fun fact, there are two Taylors on our team, which has created a fun environment when […]

3 Simple Cost-Effective Ways to Begin your Employee Advocacy Program in the Workplace

An Employee Advocacy Program is a must in today’s economy. It’s a critical part of the company’s marketing plan and key to its success and longevity within its respective industry. Now more than ever, people are looking towards influencers for genuine advice and insight. In this case, influencers are your employees. Employee Advocacy Programs can […]

Facebook Ads Are Changing

If you’re a business owner with a service or product to sell, you’ve likely adopted a Facebook Ads strategy as part of your digital marketing efforts (if not, we can help change that!) You may be running and managing the ads yourself, or perhaps you’ve outsourced the task to a digital marketer or agency. Either […]

Core Values at KWSM a digital marketing agency