June is Social Media Bootcamp Month!
We are excited to announce our next Social Media Bootcamp being held each Friday in June. Get your social media presence in shape by learning the ‘big four’ social media channels: Facebook, Twitter, LinkedIn and YouTube. Each workshop includes hands-on help from the KWSM staff and the opportunity to work on your channels while you are in […]
What Promoted Pins Mean for Small Business on Pinterest
Note: An update on Promoted Pins for small businesses is now available! Pinterest is continuing their roll out of paid-advertising in the form of Promoted Pins. In upcoming weeks they will be doing trials of the new feature with large brands like Walt Disney Parks and Resorts, Target and Kraft Foods. Promoted Pins will work […]
YouTube Pushing Back Against Download Speeds
WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]
How your Website and Social Media Channels are Different
Your website shows people what you do and why you are qualified, but your social media tells them what it is like to work with you. Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: edithandkaye
The Dos & Don’ts of LinkedIn
LinkedIn, the social media network for professionals, can offer its users so much in terms of networking, recruiting, brand awareness, and so much more. Because LinkedIn offers so much, it’s important to use the channel in the most effective way, so that it can be a true asset to you and your business. Here are […]
How to Use Social Media to Launch a Product
New product launches are exciting. They can also be challenging when it comes to marketing because people don’t really know what your business/product is yet. It’s your job to tell them and social media is a good place to start. Instead of spending a large budget on advertising, you can set a reasonable budget on […]
A Look at Blogger Demographics and Influence
Did you know there are an estimated 31 million bloggers in the United States? These bloggers generate more than 500,000 new posts a day. And their content is responsible for 29 billion website views a month. These views include both traffic to their websites and those of businesses and companies. Who are these bloggers? 60% […]
Pinterest Rolls Out New Insights API
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
Responding to Comments on Social Media
Responding to your customers in a timely manner on social media will help show that you care about their comments, questions, and concerns. Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: lekialptbeauty
Finding Quality Articles to Share on Social Media
Anytime you can share information about your industry to your followers freely, the easier it becomes to develop your credibility as a business. While showcasing your original branded content is always a good idea, (such as weekly blogs or videos) sharing articles from credible websites or news sources that educate your audience about your industry is also […]
