Social Media for Coffee Shops

Coffee shops rely on customers. What better way to develop a relationship with customers than through social media? As most avid coffee drinkers will tell you, their daily caffeine intake ritual is just as much about the routine and the relationship with their favorite barista, as it is about the coffee itself. And, as a […]

How to Tell Engaging Stories on Social Media

For most people, the hardest part of running social media for their business is coming up with something to post day after day. Will people find my posts interesting? Is it too promotional to talk about my business? Why would anyone care what my company has to say? We sabotage ourselves by underestimating the desire […]

LinkedIn Removes Ability to Post Updates from Profile

Recently, LinkedIn removed the ability to post a status update from your profile.  You can now only post an update from the home page. You used to be able to post an update from your profile, and you could look back and see your activity there as well.  Your activity feed showed up directly below […]

2014 is the Year of the High-def Stream for YouTube

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Using a Photo for Your Social Media Channels

Uploading a photo of yourself to your social media channels will help others to connect with you and your business. Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @christinaoliviamartin

How to be a Top-Notch Pinner

Pinterest has changed the way we communicate visual information on the Web.  With more than 70 million users, it has grown to compete with other social media giants such as Facebook and Twitter. For this reason, if you haven’t considered adding it to your social media arsenal yet, you might want to start. The most […]

LinkedIn Sets Sights on Recruitment Trade

The ever-evolving world we call social media is constantly reinventing itself. It is important to stay on top of these changes to get the most benefits out of the different channels. Whether it’s more followers on Twitter, better exposure on Facebook or searching for those pins, these networks were meant to help build a community […]

Customizing Posts on Facebook

Want to make the links you post on Facebook look more attractive? Well don’t forget that you can edit the title, description, link, and even the photo! Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @dieahero_or_becomethevillain

5 Tips for Successful Blogging

Blogging can be an effective way to connect with your customers. It is a practical and powerful approach to share useful, relevant information with your audience. A blog gives your business a voice and according to HubSpot, blog frequency impacts customer acquisition. They reported that 92 percent of companies whom blogged multiple times a day acquired a customer […]

Instagram Users Can Now Send Private Messages

The ever-evolving world we call social media is constantly reinventing itself. It is important to stay on top of these changes to get the most benefits out of the different channels. Whether it’s more followers on Twitter, better exposure on Facebook or searching for those pins, these networks were meant to help build a community […]

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