How to Pick a Tone for your Business 

A brand voice is what you say in your communications to your customers (think: your blogs, social media posts, newsletters, and what’s written on your website), but your brand tone is how you say it. It is something that is unique to each company in existence. It’s the main way you communicate with your customers, […]

How to Find Your Brand Voice

Your brand voice is an important part of your company’s identity. It establishes who you are as a business and what you represent. If you’re a Las Vegas business, are you quirky like Carrot Top? Are you serious like Steve Wynn? Are you a mixture of both like Penn and Teller? Identifying the ideal voice […]

Finding Your Law Firm’s Brand Voice

Each law firm and its lawyers have a different personality and expertise, and before you create messaging for your brand online — through your website, social media, ads, and more — you need to determine what your brand is, and what your tone of voice should sound like.    This decision may seem intimidating, but […]

How to Find Your Brand Voice

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Have you ever thought about what you sound like to your customers? Establishing a brand voice may not be at the top of your to-do list as a growing business, but it is an important first step in building a successful marketing strategy. Get the Group Together Choosing a voice for your company is a […]

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