Creepers are No Longer Going to Creep: Instagram Removes Following Tab

Despite Halloween being around the corner, Instagram’s latest update is not so festive. Gone are the days where we could stalk users in private. Instagram has removed its Following tab in the activity feed to enhance privacy policies. If you didn’t notice, when you go to your notifications page on Instagram (the heart icon), you […]

Where Do Hashtags Belong On Social Media?

Many underestimate the power of the #hashtag.    Social media users use hashtags to either discover new content from like-minded people or to have their own content more discoverable.  For businesses, hashtags can get you in front of the right audience, increase your engagement, and build your brand as a leader in your industry.  However, […]

Are Blogs Important for My Business?

blogging

It doesn’t matter whether your business sells products or offers a service, your customers and clients need to understand what you offer and why. While your website may have product or service pages, blogs offer a deeper dive into the who, what, where, when, and why.   Blogging is an important way for your audience to […]

Here Today, Gone Tomorrow | Social Media Help Desk Episode 77

It’s the case of the missing following feed.    No, you weren’t the only one to notice that earlier this week, Instagram removed the Following Activity tab without warning, changing the way we “Instagram stalk” forever. This week on the Social Media Help Desk, we’re discussing the sudden change to Instagram along with the week’s […]

How To Write A Better Blog

Blogging has gone from a niche news alternative to a business necessity for engaging fans of your brand. A blog post can accomplish a lot of things for your brand; one of the best is providing a platform to informally share content. Here are three tips for writing better blog posts. UNDERSTAND YOUR AUDIENCE Before […]

5 Reasons Why You Should Befriend Bloggers

Forming relationships with bloggers can be a powerful strategy for connecting your brand with customers and driving traffic to your website. Here are 5 reasons why: People trust their opinions and view them as authorities in their industry. Bloggers can wield a tremendous amount of social influence and have become ambassadors of thought, style, and […]

The Secret To Writing Attention-Grabbing Blog Post Titles

You’ve written an entertaining and informative blog post, now what? How do you get people to read the post? Sharing the post on social media is important, but what’s that old adage, you can lead a horse to water? Unfortunately, most posts shared on social media will be scrolled past without a second glance. The […]

How to Use Images in Blog Posts

Blogging on a regular basis is a great way to create content for social media channels and drive traffic to your website. Though the text of a blog is the bread and butter of the content, photos are an important component for overall impact. These days, it’s almost expected that blog posts will contain an […]

There’s More to Blogging than Writing

So you’ve written your blog post and published it. Phew, that was a lot of work, right? We know it takes a lot of effort to write a blog post, but unfortunately, if that’s all your blogging protocol consists of, then it’s not enough. Blogging is a lot more than just the writing aspect. If […]

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