How to Look Great on Video
The average person watches 106 videos a month. That’s right, about 3 per day. Video is the fastest way to get noticed on the web or social media, and if you’re a business owner, it’s an important tool to connect with your target audience. Not only can you use video to explain or showcase your […]
LinkedIn Unveils Volunteer Marketplace
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
Scheduling Posts on Facebook
Clicking the clock symbol on the bottom of your Facebook post will allow you to choose the time and date you want it to go out. Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: @ruairimccallan
Top 3 Mistakes Businesses Make on Social Media and How to Avoid Them
Social media is a powerful marketing tool. However, used the wrong way, it can cost you potential business. Here are some common mistakes businesses make on social media and how to avoid them: Not Making the Most of Your Bio Your bio is an essential part of your social media presence. It is often the […]
5 Tips to Improve Your Social Media Posts
The way we write on social media channels can be very different from business writing, academic, or even general day-to-day writing. You may think that writing can be more causal and lax on social media, but that is not necessarily true. Utilizing proper syntax, spelling, and grammar are very important in order to represent you, […]
4 Ways Social Media Has Changed Business Communication
It’s easy to see that the rise of social media has changed the way we communicate with those around us. It seems like we spend more time sending messages on Facebook, Twitter and LinkedIn than we do actually talking to those in our network. But although social media gets a bad rap for de-personalizing our […]
Create an Attractive LinkedIn Company Page with Cover Photos
Visually appealing social media profiles can help you attract more fans and followers. It’s important to take advantage of every opportunity to make your social media channels more attractive by uploading pictures where you are able. One channel that I see many companies struggling to make attractive is LinkedIn. Did you know that you can […]
Facebook Finally Axes Controversial 'Sponsored Stories' Ads
The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]
Boosting Posts on Facebook
Thinking about boosting a post on Facebook? You may want to reconsider as this may not be the best option for the audience you want to target. Want to see more of our Tip of the Day Videos? Please subscribe to our channel on YouTube! Photo Credit: @meeeeediya
Social Media for Coffee Shops
Coffee shops rely on customers. What better way to develop a relationship with customers than through social media? As most avid coffee drinkers will tell you, their daily caffeine intake ritual is just as much about the routine and the relationship with their favorite barista, as it is about the coffee itself. And, as a […]
