LinkedIn Integrates New Features With Microsoft Office Suite

It’s been a while since Facebook acquired Instagram, but after the photo-sharing platform’s founders announced their sudden departure this week, rumors pertaining to the alleged reason why are swirling. Meanwhile, LinkedIn works to integrate Word programs that will allow first-degree users to co-author documents. But one of the most exciting stories coming out of the social media world is that Instagram notifications are now available inside your web browser! These are the stories trending in social media this week.


Instagram Founders Depart Unexpectedly


Instagram has announced that CEO Kevin Systrom and CTO Mike Krieger will be leaving soon, with the future of the photo-sharing platform to be dictated by Facebook executives. The departures could have some rippling implications for the app.  

While the cause for the pair’s departure has not been revealed, there have been multiple reports which indicate that Systrom and Krieger had become increasingly uncomfortable with the level of involvement from Facebook executives, and their plans to make the platforms more compatible.


LinkedIn Integrates Features That Allow Users To Share and Edit Word Documents


LinkedIn has announced two additions to its integration efforts with Microsoft Office 365. Last year, the platform integrated profile cards and Microsoft Office 365 profile cards. Users are now able to email and co-author content in Word, Excel, or PowerPoint with first-degree connections on LinkedIn. Users are not required to have the email address of the contact stored in their Outlook contacts to do so.  


Director of product, Liz Li, revealed the new feature in a blog post where she wrote, “Getting advice or help from your professional network is made that much easier.”


Instagram Expands Notifications to Browsers


Instagram notifications are now available through your browser.

Chrome support was first to come online, but Safari and Firefox have since made the option available as well. The platform will request permission, and then notify the user when activity appears on the account, including likes, comments, and new followers.


The service works across both mobile and desktop platforms and is also available through Instagram Lite, a low-data version of the app, which launched in Mexico this year. It should roll out worldwide when the testing phase has been completed. The Lite version of the app doesn’t allow users to upload videos or send direct messages.


Social media can be a fickle and confusing endeavor. Is your business looking for guidance in the digital marketing space?  If you aren’t ready to work directly with a digital agency, you have an opportunity to learn from one in our KWSM Social Media Bootcamp.  Our intimate three-hour sessions cover a wide range of topics on effectively managing Facebook, LinkedIn, YouTube, Instagram, and Pinterest.  Our next event is in October. Check out our schedule of events and how you can attend here.


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