Do You Yelp?

Photo credit: @nhhazelt
Photo credit: @nhhazelt

Yes, I do.  Thanks for asking.  In fact, I don’t go anywhere new without checking it out on Yelp first…  or Yelping, as I like to call it.  It has saved me from a lot of bad places and has also led me to some of the best restaurants I have ever eaten at.

Point proven this weekend:  Katie and I were on our way up to Ventura to make some wine (an anniversary present from Katie and a new hobby of mine).  We were meeting my sister in law and her husband there for breakfast before we set off to make wine.  After being on the road for a few minutes, her sister let us know that we needed to find a place to eat.  Ugh, how are we supposed to know, I have never even been there!  Then, the light went off.  Yelp!

Katie grabbed her phone and within 2 minutes, we had a list of the best places to eat brunch on a Saturday morning in Ventura.  We picked the top one and we were set.  The place was called Cafe Nuveau and it was great!  4 stars on Yelp certainly seemed within reason and that is the rating I will give it when I write my review.

What would we have done without social media?  What would we have done had it been 5 years ago and I didn’t have a smart phone with an app that let me look up a restaurant while we were driving along the 405 at 9 in the morning?  Find a yellow book?  Look for something when I got there?  Those seem like the probable answers.  Unfortunately, we probably would have ended up at Denny’s…   Instead, we got to check out a local place with tons of character, great service, and even better food.

That’s the power of social media, and that’s why I love it.

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Stephen is Director of Operations at Katie Wagner Social Media. Before joining the agency, Stephen worked in Finance & Operations Management at two Fortune 100 companies and spent 5 years as a small business consultant.