Social Media: The Best Thing to Happen to Customer Service
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Everyone hates customer service. Well, maybe “hate” is a strong word. At the very least, we can all agree that it’s a chore to call customer service. According to a Sprout Social survey, 90% of people have used social media … Read More

Utilizing Your Brand’s Reviews
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A happy consumer that shares their experience with your brand is the best social proof your brand could ask for. Reviews can make or break your credibility, so knowing how to utilize them is important.   Consumers are more inclined … Read More

Don’t Let Inspiration Become Imitation When Crafting Your Ads
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  Everyone knows that “imitation is the sincerest form of flattery,” right? There is a ring of truth to that, and keeping an eye on what competitors are doing is essential to keeping ahead of the curve, but in social … Read More

Learning How To Test Your Audience Is A Necessary Social Media Skill
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If you’re investing money, and you find an investment that is low-risk, high-reward, you’d take an interest. If $5 can get you $50, chances are you take that chance. Social media is exactly that low-risk, high-reward investment that you would … Read More

Put Out the Fire: How to Respond to Angry Customers on Social Media
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Instagram is standing up to social media bullies and trolls with its latest update. The visual platform is releasing a tool that allows users to block out offensive comments. We’re sure celebrities around the country are rejoicing over this one—no … Read More

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