How to Optimize Your Business’s Yelp Page

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In the time of the social media giants – Facebook, Instagram, LinkedIn – some of the smaller players tend to get overlooked. One of these small (but mighty) players is Yelp. Yelp boasts an average of 178 million unique users … Read More

3 Ways for Your Business to Create Content That Shines on Social Media

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It’s no secret that social media is a crowded space. From friends to family, businesses large and small, and even influential pets, everyone has a social media account.    In such a crowded space, how do you create content for … Read More

Social Media: The Best Thing to Happen to Customer Service

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Everyone hates customer service. Well, maybe “hate” is a strong word. At the very least, we can all agree that it’s a chore to call customer service. According to a Sprout Social survey, 90% of people have used social media … Read More

Utilizing Your Brand’s Reviews

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A happy consumer that shares their experience with your brand is the best social proof your brand could ask for. Reviews can make or break your credibility, so knowing how to utilize them is important.   Consumers are more inclined … Read More

Don’t Let Inspiration Become Imitation When Crafting Your Ads

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  Everyone knows that “imitation is the sincerest form of flattery,” right? There is a ring of truth to that, and keeping an eye on what competitors are doing is essential to keeping ahead of the curve, but in social … Read More

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