It’s no surprise that video has become one of the leading forms of content marketing. Not only is it visually compelling, but it also humanizes your brand. When you post your content to platforms like YouTube with effective descriptions, … Read More
Whether you’re a nonprofit organization or a business raising money for a special cause, your fundraising campaign must accomplish two key objectives — connect with potential donors and inspire them to take action. The most effective digital fundraisers employ the … Read More
Are you looking to step-up your presence on social media this year? If so, you may want to look at putting more emphasis on Instagram. Did you know that Instagram has more than a billion active users each month? If … Read More
At KWSM, we typically suggest that you do your best to stay away from posting your social content through automation and third-party services. While it may be convenient, it could be doing you a disservice in the long run. It’s … Read More
This month, President of KWSM Katie Wagner and some of our KWSM team members visited Vanguard University for The National Conference for Coerver Coaching. Coerver Coaching is the world’s number one soccer skills teaching method, with over one million players, … Read More
We’re on the cusp of a new decade, and what better time to rethink your online marketing strategy than heading into a new year. This week on the Social Media Help Desk, our host Jeff Soto sits down with guests … Read More
Social media for business is booming, and there’s no end in sight. Channels like Facebook, Instagram, YouTube, Twitter, and LinkedIn have a proven track record for growing brand awareness, increasing website traffic, and even bringing in new leads. If your … Read More
As we get ready to ring in the new year, Twitter is making new rules that will affect our newsfeed. On the heels of the 2020 election, Twitter has banned the promotion of political ads from politicians and political parties. … Read More
What better time than the holidays to make your customers and clients feel special! While this time of year brings plenty of hustle and bustle that crowds customers with sales, there are several ways you can stand out and really … Read More
Does your website utilize the power of video? It’s more than just a design preference; it can be the difference between a web page that converts, and one that doesn’t. This week on the Social Media Help Desk, our guest … Read More