Before the days of scrolling through Google, Facebook, and Yelp reviews, and the numerous Instagram comments, businesses relied on word-of-mouth and surveys to understand customer satisfaction. In our current digital world, companies are exposed to a variety of ways they … Read More
We know it seems a little odd to be talking about authenticity on your Instagram channel. It’s your page. It can’t be any more authentic than that, right? Well, you’d be surprised how hard it is to maintain an authentic … Read More
The funniest story in the world loses its luster after you’ve heard it a half a dozen times. Once we know the punchline, we typically tune out because we know what’s coming next. When it comes to social media, your … Read More
Traditionally, when you think of networking, you think of a professional environment and attendees personally exchanging business cards and information. Men and women in their business professional attire and pitching their well-crafted elevator speeches. Those still exist, but now you … Read More
Hashtags are an important tool across many social media channels. If you get them right, you will increase your reach and engage more followers. They seem pretty easy to use, right? Not necessarily. We get questions all the time asking … Read More
You’re scrolling down your feed, and you notice that someone you are following is advertising a new product that a company sent them. You are probably wondering… how did they become an influencer, and what would I have to do … Read More
Last week, we spoke about how Social Video Marketing helps you grow your social media and in turn, your business. It would be only fair to share some of the most popular channels for posting video content and increasing engagement. … Read More
Social media advertising has changed the game–literally. Creating ads today doesn’t require thousands of dollars for distribution through magazines and TV. You can get in front of potential customers right where they spend the majority of their time–social media channels. … Read More
As a real estate professional, it is well known that most potential clients turn to the digital world to begin their search in buying or selling their home. Your online presence serves as a way to present your personal brand, … Read More
Why Social Video Marketing Grows Your Business Content is king, and how you use it affects how your business will grow. There are 5 leading social media platforms to maximize your message’s potential and promote engagement. Facebook, LinkedIn, Twitter, … Read More