Search engine optimization (SEO) is a continuously moving target. As more websites get added to the internet each day, it is important to continually optimize your website to earn and maintain your rank (the spot your website shows up in … Read More
Organic traffic is king. If you can get your website to rank on the 1st page of Google, you are able to bring in lots of free traffic to your site. But getting your site to rank is only half … Read More
How do we typically converse with others? Conversations happen in-person, over the phone, and via text or video chat. These mediums allow us to have meaningful dialogues with clients, colleagues and everyone in between. But the conversational landscape is rapidly … Read More
Several studies done by Gartner and Outgrow back in 2018 predicted that more than 80% of all customer interactions will be handled without a human agent by 2020. Since we are now almost halfway through 2020, I think it is … Read More
The COVID-19 pandemic has brought many unforeseen changes to businesses all over the country, especially those in cities like Atlanta that have mandated Shelter in Place orders. With every person in the city and throughout the state of Georgia instructed … Read More
Here at KWSM, we have an in-house Mentorship Program. I had the privilege recently to mentor Senior Digital Marketing Strategist Layla Lameijer on SEO. Layla has shown a strong interest in SEO and this was a great opportunity to take … Read More
As we get deeper into the new year, do you ever find yourself looking back at all the new things you’ve learned and the changes in your industry? Perhaps, as a savvy thought leader, you chose to document all your … Read More