How to Manage Online Reviews

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Online reviews are extremely important for a business, because customers typically look at these reviews before they make a purchase. The way that a business responds to the reviews is also part of the customer’s decision. If a business is … Read More

3 Components of a Strong Yelp Profile

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Here at KWSM, we’re big fans of Yelp. When it comes to online reviews, Yelp is one of the best websites for consumers. Users can contribute their opinions of businesses they’ve visited, and potential customers can read those reviews to … Read More

How to Determine which Video Platform to Advertise On

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When it comes to paying for a video advertisement, there’s no shortage of options for platforms your business can pay to place your video on. Currently, Facebook, Instagram, YouTube, TikTok, Snapchat, and even Hulu offer ways for companies of any … Read More

Easy SEO Tactics You Can Implement Today

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SEO, or search engine optimization, should be a regular part of your website maintenance. Doing regular SEO on your business’s website will help it remain relevant in Google and other search engines’ search results.  If you’re in need of a … Read More

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