We’re ramping up for week two of our Digital Marketing Bootcamp! This Friday, KWSM’s Vice President of Finance & Operations, Stephen Wagner, will be guiding Bootcampers through best practices for optimizing websites and implementing strong SEO tactics to move … Read More
Digital Marketing Bootcamp is back this October with a full series of courses to help your business get the best results from your marketing. The first course in our series “Lead Generation Strategy” is led by our Manager of Content, … Read More
It’s that time of year again! Registration for our popular Digital Marketing Bootcamp is open now. Three times a year, our team teaches a series of four 3-hour workshops to show small business owners and in-house marketing professionals how … Read More
Popular video-sharing platform TikTok has seen its user base grow exponentially over the past two years. What once began simply as an app where users could create or watch videos related to lip-syncing over popular sounds and songs is … Read More
When building out your marketing campaigns, there are a lot of tools at your disposal. Whether you’re cutting videos, designing graphics or developing a strong SEO plan, there are many free programs and sites that can help you create your … Read More
Online reviews are extremely important for a business, because customers typically look at these reviews before they make a purchase. The way that a business responds to the reviews is also part of the customer’s decision. If a business is … Read More
It’s time to harness the power of social media channels for your business and connect with new customers. Social media can really help you build consistency when it comes to your brand. This ultimately can help you inspire trust and … Read More
Here at KWSM, we’re big fans of Yelp. When it comes to online reviews, Yelp is one of the best websites for consumers. Users can contribute their opinions of businesses they’ve visited, and potential customers can read those reviews to … Read More
When it comes to paying for a video advertisement, there’s no shortage of options for platforms your business can pay to place your video on. Currently, Facebook, Instagram, YouTube, TikTok, Snapchat, and even Hulu offer ways for companies of any … Read More
SEO, or search engine optimization, should be a regular part of your website maintenance. Doing regular SEO on your business’s website will help it remain relevant in Google and other search engines’ search results. If you’re in need of a … Read More
