August is here, which means we’re in the heat of the summer. Just as summer is heating up, consider heating up your business’s Instagram page with these few simple tactics. Post Timely Photos & Captions Instagram sees over 95 … Read More
There are a variety of different ways to utilize Instagram to tell your brand’s story and reach new audiences. A great way to connect with followers and showcase a more personal side of your brand is through Instagram Stories. They … Read More
When it comes to paying for a video advertisement, there’s no shortage of options for platforms your business can pay to place your video on. Currently, Facebook, Instagram, YouTube, TikTok, Snapchat, and even Hulu offer ways for companies of any … Read More
The 24/7 city is finally back! Vegas has officially reopened as of last month, and here at KWSM’s Las Vegas office we could not be more excited. The hustle and bustle of the city is in full swing once again. … Read More
KPIs, or key performance indicators, refers to metrics that are used to measure the success of a marketing campaign or tactic. These KPIs help marketers and businesses alike see the value in their marketing and can help guide future … Read More
In early June, Google began rolling out what they call their “Summer Core Update.” This newest Google algorithm update is a two-part update, with the second part rolling out this month (July 2021). So, what are the key changes … Read More
Blogging is a highly valuable strategy for any small business. Through blogs, you have the ability to reach and teach your audience. You can share about your products or services, your customers, and even develop yourself as a thought leader. … Read More
Blogs are a large part of many small business owners’ marketing plans. Blogging helps businesses speak directly to their audience. Although many companies enjoy the idea of regular blogging, they don’t know how often they should be posting to their … Read More
During the recent Instagram Creator Week, Instagram made a major announcement: In the coming months, some accounts will be able to leverage new tools and profit with Instagram monetization. This ability to profit off of the platform could be … Read More
Blogging is a great way to share tips, stories, and information with your audience. Sharing blogs on your site also helps boost your SEO or search engine optimization, helping your website rank higher on search engines. Having a blog section … Read More