Business Development Specialist
Company Description
KWSM is a digital marketing agency made up of journalists. We are professional storytellers, and we specialize in helping our clients engage their target audience online. Our services include social media management, content creation, digital advertising, public relations, website design and video. We have offices in Orange County, CA, San Diego, CA, Atlanta, GA, and Las Vegas, NV.
Job Description
We’re looking for a proactive business development professional who can educate companies of all sizes about our agency. We have a team of hard working, uber talented creatives and strategists who are amazing at social media management, building websites and shooting video. Your job is to spread the word!
We are journalists who put our professional storytelling expertise to work in the field of digital marketing. The right Business Development Specialist for us will understand social media and websites, and be able to tell our story in a compelling way. (Bonus points if you’ve worked at an agency like ours before.)
You will be part spokesperson, part problem solver, and part business coach. We build relationships with our prospects by offering lots of education and expertise, so that they understand what digital marketing can (and can’t) do for their businesses, and how to make wise decisions about the services they need. Are you able to forget the prepared ‘pitch’ and hear and respond to needs in the moment? On any given day, you may need to work within their budget, push them outside their comfort zone, or strategize with them about a plan of attack. When we meet with a business owner, they’re part of the family – even before they sign a contract or pay us any money – and we help them in any way we can.
Can you get onboard with that approach? If so, we’d like to meet you.
We’re looking for someone who, like us, cringes when they hear someone say ‘social media doesn’t work.’ Someone who knows that social media does work, but you have to use it correctly – and is passionate about showing business owners how to do that, and how our agency can help.
Yes, if you do your job well, you will sell our services. But this isn’t a ‘sales’ job. This is a job about matchmaking – finding companies that need our support, and teaching them how the things we do can solve their problems and grow their business. We develop long-term relationships with the clients who hire us, built on trust, integrity, and only giving them what they need. So, if it’s not a win-win, it’s not something we want you to pursue.
On a technical level, you will need to love systems and processes as much as we do. (Tracking your work, measuring results.) You should have a solid understanding of WordPress, Google analytics, and all major social media channels (Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram). Previous sales or business development experience is required.
What we really need is a proven sales person, who hates to “sell.”
Instead, you will strategize about new opportunities to expand our reach, build relationships with our clients and prospects, and introduce our suite of services to companies who need to know about them. In our 8+ years in business, we’ve worked with more than 800 companies – all of whom have found us. Now we’d like to talk to those who haven’t found us yet. That’s where you come in.
It’s important that you enjoy networking, business lunches and client events. Obviously, you should have excellent written and verbal communications skills. And you should be willing and able to represent a top-notch agency in your appearance and behavior.
This is a full-time position, salary plus commission.
Qualifications
The right person for this job will be….
Communicative.
We tell stories for a living. That involves engaging and communicating with an audience online, but it also requires the ability to communicate well with our clients, and each other. We’re a small company, and you will have a lot of opportunity to add your feedback. We need someone who wants to be heard.
Great at time management.
Can you take a lengthy ‘to do’ list and prioritize what’s important? Can you multi-task when necessary, while continuing to perform well? Can you thrive in a bustling and interactive environment, and still get your work done? If so, you’ll fit right in!
Uncommonly organized.
We are a quickly growing company, expanding in the fields of social media, web design and video production. Between the clients and prospects in all those areas, we interface with dozens of companies at a time. You won’t be bored here, but you will need to keep your ducks in a row.
A team player.
We have a very collaborative office, and want to work with people who want to be part of a team. If you’re the kind of person who likes the door to their office closed, you probably won’t be happy here. (Our offices don’t actually have doors.)
Strategic.
Just because an opportunity is in front of you, doesn’t mean it’s a good one. Not every company is a good client for us, and you will need to know what makes a good fit. You will have the opportunity to help shape a fast-growing company, but you’ll be expected to have a strategy and demonstrate value. Also, we think setting goals is important, and hope you do, too.
Passionate.
We want to work with people who are passionate. About what doesn’t really matter. If you have the ability to get excited about something and throw yourself into it, we would love to meet you.
