How To: SEO for Pinterest
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Facebook, Twitter, and Instagram normally come to mind when people think of social media marketing, but what about Pinterest? Despite what you might think, Pinterest is pulling in over 250 million users monthly, so it’s certainly a platform worth looking … Read More

Instagram’s Branded Content Ads – What You Need To Know
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Sponsored posts have become a necessity for brands to get their content seen by their audience. As it continues to flourish, platforms are constantly revamping and introducing new features to support this growth. As more brands look to influencers to … Read More

Should You Be Adding Alt Text to your Social Images?
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Most people know that the alt text, also known as “alt tags” and “alt descriptions,” is the written copy that appears in place of an image that helps screen-reading tools describe images to visually impaired readers. Many don’t realize that … Read More

What’s Up With LinkedIn Hashtags?
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Hashtags – everyone has an opinion about them between how many is too many and if its worth to use them on certain platforms. Since the pound sign became a “hashtag” on Twitter in 2007, it’s been used to start … Read More

Hop On Board the Vertical Social Media TV Train
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You spot something epic; and like millions of others, you stop to pull your phone out to record it. Question: do you hold your phone vertically or horizontally? If you said vertically, you’re like many others accelerating the trend of … Read More

Understanding Facebook Messenger Ads
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You have an established company, created a social media strategy and are finally ready to start running ads. You have the copy and the perfect creative to match and probably skip right over the ad placement section of ads manager. … Read More

Precedent-Setting Case Rules It Illegal to Buy and Sell Followers and Likes
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It’s safe to say that a lot of us have become obsessed with the number of followers and “likes” our content receives.  Many users have even gone so far as to purchase fake followers and “likes” to boost their credibility. … Read More

Introducing the Pinterest Carousel Ad
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Pinterest is a visual pinboard that showcases a lot of things from products to inspirational posts!  It is popular with fashionistas, workout buffs, people who love food, and of course, those looking for a little positivity in their lives.   … Read More

Instagram Focuses on New Safety Features and YouTube Tests Fundraising
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Instagram is creating more features to keep you safe while surfing its feeds, and YouTube brings non-profits together. But the big story is the testimony on Capitol Hill. Here’s what’s trending in social media.   Sandberg and Dorsey Testify in … Read More

Instagram Recommends Posts and Facebook Watch Goes Global
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Social media platforms like Twitter and Google are cracking down on unauthentic accounts. Meanwhile, Instagram begins its test on recommended posts, and Facebook Watch goes global. Here’s what’s trending in social media this week.   Facebook, Twitter, and Google Remove … Read More

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