The Difference Between a Facebook Review and Visitor Post

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For business owners and social media users alike, the difference between a review and visitor post on Facebook is a common case for confusion. While both allow you to leave feedback on a Facebook business page, the two functions serve … Read More

How To Increase The Star-Rating Of Your Facebook Company Page

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When it comes to Facebook reviews, stars are the currency of choice. A high star-rating on Facebook proves that your company is reliable and that your customers are happy enough to share their experiences publicly. If your company is slinging … Read More

Why Your Instagram Isn’t Driving Traffic To Your Website

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With a steadily growing 700 million monthly active users, Instagram is one of the most popular social media channels out there. However, just because people are using Instagram, doesn’t mean they’re using it as a bridge to discover website content. … Read More

Why User Generated Content Is Powerful On Social Media

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The people have spoken, and their words are powerful. If your brand has the confidence vote of the people it’s serving on social media, and they’re naturally producing User Generated Content (UGC), then it’s in a great place. User Generated … Read More

Why The Museum of Ice Cream Is Blowing Up On Social Media

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I scream; you scream! Apparently, we’re all screaming for ice cream, because the Museum of Ice Cream is taking social media by storm. A flurry of online articles, social media influencer sightings, and general buzz for the latest craze has … Read More

3 Things Companies Look For When Working With Influencers

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They don’t call it social media for nothing! Sometimes when it comes to connecting and marketing to an audience online, collaborating with others is key. After all, you can’t make it to the top of the pyramid without someone else … Read More

3 Common Facebook Live Mistakes To Avoid

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Ready, set, action! Since Facebook Live appeared on our Newsfeeds, we’ve been able to see many companies use the video feature in a variety of creative ways. From polling audiences in real-time with the use of Reactions to broadcasting the … Read More

3 Tips For Taking Instagram-Worthy Photos of Restaurant Food

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  Service, please! If you feel it’s time to up the ante on your food photography, I’m here to deliver. While it’s easy to create photo-friendly situations at home when taking pictures of your meal, you may find yourself at … Read More

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