Lead generation is one of the most important aspects of marketing. If you’re unfamiliar with this term, here’s a question: have you ever submitted your name and email address in order to enter a contest? This is lead generation! More … Read More
Google Ads extensions are a great way to improve user experience and encourage engagement. Extensions bring value to an ad by providing relevant information about a business that generates more sales conversions. Google Ads automatically chooses to use the ad … Read More
As of January 2021, 1,197,982,359 websites exist online. That’s a lot of noise to cut through! So how do you effectively create a website that speaks to your services in an attractive way? One of the best ways to accomplish … Read More
A text ad on a Google search is one of the simplest ways to reach potential customers. There are a few different components that make up a text ad on Google. When used effectively, these ads can drive traffic to … Read More
Learning a new content management system can be a bit intimidating. If you’re new to blogging and unsure how to post a blog on WordPress, this checklist will help. There are many important steps to take to adhere to SEO … Read More
Instagram has become the go-to platform for customers to get more information on products and services they’re interested in. It’s important to recognize the opportunity to make an impression, especially when it comes to direct messages on Instagram. Here are … Read More
Marketing your law firm in an ever-evolving digital landscape can be difficult if you don’t know where to start. It can also be a costly endeavor so it’s important to put your time and money where you’ll see results! Keep … Read More
Podcasts are a great way to pass the time when you’re commuting to work, taking a walk, cleaning your house, or winding down before bed. Podcasts have gained popularity over the years because they allow us to fit bits of … Read More
Newsletters are a great way to show your customers or community that your company recognizes what’s important to them. Email newsletters can also be used to provide potential customers with the resources and information they need to recognize your products … Read More
Social media channels can function as well-oiled machines to boost your business when you’re constantly pumping out content. However, it’s important to take time to analyze whether what you’re doing is making the impact you intended. Social media audits are … Read More