Facebook Cleans Up Its Ad Metrics

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Facebook is getting a head start on spring-cleaning! The social network is decluttering the Ads Manager in an effort to streamline the way businesses measure their ad campaign performance. Facebook will be removing any metrics they see as redundant, outdated, … Read More

How To Keep Your Business Page On Facebook’s Good Side

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Facebook is a business’s best friend, but it can be a fickle friend at times. Anyone who has spent time in Business Pages knows Facebook is always changing or experimenting with something new. Keeping up with the algorithm changes alone … Read More

KWSM Gives Back

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The holidays are in full swing, and for many, this can be a chaotic time. That’s why it’s especially important to take a step back from the holiday madness and remember what’s important – it’s the season of giving, after … Read More

Staying Organized in the Social Media World

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Managing your company’s social media accounts isn’t always a walk in the park (there’s a reason companies pay us to do it for them!). Between staying up-to-date on current trends, posting engaging content on a regular basis, and networking with … Read More

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