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Author Archives: David Jones

People roleplaying business strategy through a game of Rock Paper Scissors.

Rock Paper Scissors Approach to Business Strategy

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The KWSM Celebrations Committee held a company-wide Rock Paper Scissors tournament, and I lost to my teammate Epiphany Hunter in the championship match. The experience reminded me that Rock Paper Scissors is a simple game, but it can teach us … Read More

Advertising Agency, Atlanta, Blog Writing Services, business strategy, Content Marketing Agency, Content Writing Services, Creative Agency, david jones, digital marketing agency, Digital Marketing Services, digital storytelling, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, kwsm core values, Lead Generation Companies, Lead Generation Services, Media Production Company, rock paper scissors, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Storytelling, Video Production, Website Design, Website Design Company, Website Maintenance Services
Retailer greets new lead, or prospective customer, as they enter the store.

Why Business Owners Need to Focus on Online Lead Generation

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Generating leads is essential for any business. Whether you are a new business just starting out, or an established business looking to grow, lead generation is key. The problem is that many business owners don’t focus on lead generation until … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, digital storytelling, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Storytelling, Video Production, Website Design, Website Design Company, Website Maintenance Services, why storytelling matters
Hammering on SEO content and user intentions

Designing Campaigns Around User Intent and SEO Content Creation

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What is user intent? A person performing a search always has a goal in mind. That “goal” is known as the user intent. The Importance of User Intent Whether you’re building awareness, creating SEO content, or driving sales, developing an … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, digital storytelling, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Storytelling, Video Production, Website Design, Website Design Company, Website Maintenance Services, why storytelling matters
Woman shopping retail receiving a geotargeted ad.

4 Ways to Take Advantage of Geotargeted Ads for Your Business

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Did you know that geotargeted advertising can help improve your business? It’s true! Geotargeting is a powerful tool, and it’s one that more businesses should be taking advantage of. By targeting consumers in specific locations, you can ensure that your … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, digital storytelling, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, marketing strategy, Media Production Company, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Socially-Responsible Marketing, Storytelling, Video Production, Website Design, Website Design Company, Website Maintenance Services, why storytelling matters
Consumers are more likely to buy from brands they like and trust.

How to Create a Brand People Will Love

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Creating a brand that people love is essential for business survivability. It can be difficult to know where to start, but with a little planning and hard work, you can create a brand that represents your business well. The steps … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, Email Marketing, email marketing tips, email open rates, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Video Production, Website Design, Website Design Company, Website Maintenance Services, Website Management
When done correctly, empathy can help you connect with your customers on a deeper level and create a more lasting connection.

Why Empathy Matters in Marketing

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When most people think about empathy, they think about it in the context of personal relationships. However, empathy also plays an important role in marketing. In fact, empathy may be one of the most underrated aspects of business. When done … Read More

Advertising Agency, Blog Writing Services, Branding, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, networking like a pro, networking online, online networking, PR, Public Relations, public relations mistakes to avoid, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Video Production, Website Design, Website Design Company, Website Maintenance Services, Website Management Orange County
Branding isn’t as confusing as you may think because KWSM is here to help you every step of the way.

3 Misconceptions About Branding

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People often have misconceptions about branding, which can lead to them not understanding its importance. It’s important to understand what branding is and is not in order to create a strong brand for your business. If you keep these things … Read More

Advertising Agency, Blog Writing Services, Branding, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, networking like a pro, networking online, online networking, PR, Public Relations, public relations mistakes to avoid, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Video Production, Website Design, Website Design Company, Website Maintenance Services, Website Management

Give your Audience Brand ‘Feels’ with Instagram Reels

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Instagram is a hugely popular social media platform amongst consumers, but it can be hard to know how to use it to expand your business’s reach and engagement. However, not using Instagram to its full potential is like leaving money … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, different types of PR, digital marketing agency, Digital Marketing Services, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram, Instagram Marketing Service, Instagram Reels, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, PR, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Video Production, Website Design, Website Design Company, Website Maintenance Services, Website Management
Wordpress Blogs are Effective marketing tools

Blog Uses Throughout the Marketing Funnel: Awareness, Engagement, and Conversion

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There’s no question that blogs are a powerful marketing tool. They can help you build brand awareness, drive engagement, and even convert leads into customers. But what many businesses don’t realize is that blogs can be adapted to speak to … Read More

Advertising Agency, Blog Writing Services, Content Marketing Agency, Content Writing Services, Creative Agency, digital marketing agency, Digital Marketing Services, digital storytelling, Facebook Ad Agency, Ghost Blog Writers, Influencer Agency, Instagram Marketing Service, Katie Wagner Social Media, KWSM, Lead Generation Companies, Lead Generation Services, Media Production Company, SEO Services, Social Media Agency, Social Media Consultant, Social Media Expert, Social Media Management, Social Media Marketing Business, Social Media Specialist, Storytelling, Video Production, Website Design, Website Design Company, Website Maintenance Services, Website Management, why storytelling matters

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