KWSM: a digital marketing agency is made up of a team of journalists. Every client we work with has a story, and it’s our job is to tell it. Sometimes we are even lucky enough to take time away from client work and tell our own story about what it’s like to be a part of #agencylife at KWSM. Recently, a couple of members from our content team (including myself) had the privilege of speaking at Cal State Fullerton’s Comm Week to local students who are pursuing degrees in the same field of study.
We were eager to share our own experiences and stories about our paths to KWSM and day-to-day life as a content editor. We had a call time of 10:00 a.m. and were greeted with professional students who were hosting the week-long event. When we were brought to the classroom we were speaking in it was filled with curious students who took up all of the chairs, there were even people sitting up and down the isles. We were very pleased with the turnout and know that our industry specifically is very popular among the upcoming demographic. Social media is also not normally taught at universities – so the pressure was on. Along with all the fun stuff we shared about our job, we were sure to speak about the realities of working full time for a digital marketing agency and the responsibilities that come with managing a full load of clients.
The best part of our job is that no two days are the same, and this was the perfect example! Some days we are working on video shoots, flying to Vegas for 24 hours to launch a show on the Strip, creating original content, or speaking at events. The best part is that we share these experiences with a tight-knit creative team that is always working together in some way shape or form.
Don’t get me wrong – client work is very fulfilling, especially when you launch new successful campaigns, but speaking with students who are in the same shoes some of us were just a few years ago has a big impact personally and professionally.
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We want to work with passionate people. If you can get excited and roll up our sleeves to serve our clients, we might just be the work-family you’re looking for!
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