Should You Be Adding Alt Text to your Social Images?

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Most people know that the alt text, also known as “alt tags” and “alt descriptions,” is the written copy that appears in place of an image that helps screen-reading tools describe images to visually impaired readers. Many don’t realize that it’s important for search engines to find your content, too. Images have become an increasingly […]

What’s Up With LinkedIn Hashtags?

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Hashtags – everyone has an opinion about them between how many is too many and if its worth to use them on certain platforms. Since the pound sign became a “hashtag” on Twitter in 2007, it’s been used to start conversations and find conversations mostly on Twitter and Instagram, and occasionally on Facebook. LinkedIn is […]

Hop On Board the Vertical Social Media TV Train

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You spot something epic; and like millions of others, you stop to pull your phone out to record it. Question: do you hold your phone vertically or horizontally? If you said vertically, you’re like many others accelerating the trend of vertical videos on social media.   YouTube, IGTV, Snapchat, Facebook Watch…social media TV is on […]

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