Growing Your Email List The Right Way

I recently signed up to attend a business seminar that’s coming up next month. There are several speakers who will present during this event, and as soon as I signed up to attend, I magically appeared on all of their email lists. Suddenly I am receiving e-newsletters from business people that I have had absolutely […]

Three Things Every Social Media Channel Must Have

If you are going to create social media channels for your business, it’s important to make sure they are set up properly.  I can’t tell you how many businesses I search for online that have incomplete or poorly set up social media channels.  Having channels that do not reflect a professional image will hurt your […]

Facebook Announces the Launch of the Paper App

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Social Media Training for Business Owners

We are excited to announce our next Social Media Bootcamp being held each Friday in February.  We want to help you fall in love with your social media! We will be covering the big four social media channels: Facebook, Twitter, LinkedIn and YouTube. Each workshop includes hands-on help from the KWSM staff and exclusive access […]

How to Overcome Writer’s Block

  Writer’s block is an experience we are all bound to face at some point. Creating content daily on your social media channels can leave you feeling like you have already used all your great ideas, but rest assured, there are always more! Writer’s block can without a doubt be frustrating and stressful, but luckily, […]

Use Yelp to Improve Your Business

With just a click of the mouse (or a tap on the iPhone), people can scavenge a list of local businesses on their hunt to eat or shop and poof – just like that – their decision is made based on Yelp reviews and ratings. Although Yelp isn’t a social media platform for every business, […]

3 Ways Pinterest Can Help Your Brand

Pinterest is known for being a social media outlet that is fun to use on a personal level. But have you ever considered using Pinterest for business? Here are three ways Pinterest can help your brand: 1. Drive Traffic To Your Website Does your website have products that are for sale? Blog posts that need […]

Advertisers Look to Twitter's Diverse User Base

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Using Instagram to Grow Your Business

Instagram has grown into one of the top social media channels to use. It is a great way for you to tell the story of your business through a series of amazing photos! Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: […]

How To Take Better Pictures With Your Smartphone

Posting pictures on your social media channels is a great way to connect with your followers, and give them a visual view into your business, brand, and story. After all, a picture is worth a thousand words! Nowadays, using your trusty Smartphone is a great and convenient way to take quality, creative shots of the […]

Core Values at KWSM a digital marketing agency