Best Social Media Advertising Retargeting Audiences for Lead Nurturing
As part of the nurturing process, social media advertising is an ideal way to nurture your warmest leads. The best way to do this is through retargeting ads. These ads are used to reconnect with potential customers that are already familiar with your brand. These prospects are existing customers, email newsletter subscribers, and those users […]
Q & A with Social Media and Ads Bootcamp Instructor Meredith Ashburn
Social Media and Ads is our third course in this fall’s Digital Marketing Bootcamp. This series of courses was built to help business owners like you get the most from your marketing. This Bootcamp class is co-led by KWSM Digital Marketing Strategist Meredith Ashburn. Meredith is a curious marketer who is fascinated by consumer behavior […]
How to Create a Successful Ad Campaign for Your Las Vegas Business
As a Las Vegas business owner, you’re constantly looking for new ways to reach your local customers. Whether you focus on products or services, social media marketing can help deliver your message in a captivating way. Here are tips that can help you craft the perfect ad and make your campaigns more effective. Tell a […]
Introducing the Pinterest Carousel Ad
Pinterest is a visual pinboard that showcases a lot of things from products to inspirational posts! It is popular with fashionistas, workout buffs, people who love food, and of course, those looking for a little positivity in their lives. And with more than 250 million monthly users, it’s safe to say a lot of […]
Your Guide to Choosing the Right Type of LinkedIn Ad
LinkedIn ads are more expensive than Facebook ads, but based on your objective, they can yield better results for your business. LinkedIn ads are a great tool for business-to-business interaction, as well as gaining more followers on your company page. Here’s what you need to know to create a successful LinkedIn ad campaign. There are […]
